A hand-made Italian brand. The goal of the project is already contained in the name. The creation of an identity that interacts with the eyes of the person looking at it, creating yet another memory of Italy. Art. History. Uniqueness. This is where it all comes from. A visual system which juxtaposes fashion accessories with vintage life, bringing them together in an iconic, abstract design. The exaltation of the brand's artistic matrix. The work of a circular brand that includes a logo. A coordinated image. A website. A communications tool. That goes beyond fabric labels and stamps for hot branding.